Fallon’s chief creative officer makes the case for distinctive work, tactile experiences and creativity without “overthink.” ...
PepsiCo’s decision to move global media to Publicis Groupe from Omnicom—made without a formal pitch—will sting the U.S. agency holding company.
The Giants running back appears with his rescue dog Duke as the NFL signs its first official pet food partner.
BarkleyOKRP won PetSmart’s creative and media business following a 4-month competitive review.
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Career Journeys—Random House’s Sanyu Dillon on the power of good storytelling as a business leader
The president of Random House Publishing Group shares her career journey in a rapidly changing industry, and reflects on how good storytelling is necessary for strong leadership.
BarkleyOKRP won PetSmart’s creative and media business following a 4-month competitive review.
BarkleyOKRP won PetSmart’s creative and media business following a 4-month competitive review.
Coca-Cola’s plans follow rival PepsiCo’s decision last week to move its global media business to Publicis. EL ...
James frames culture’s impact and influence as an opportunity for brands to gain a broader understanding of consumers.
Director Niclas Larsson puts a disconnected family through an unusual evaluation in BarkleyOKRP’s spot.
Gain says, “Sniff the difference” in spot with the endline “This is #HowWeHBCYOU.” ...
The college musical celebrating disabled students earns the brand its third Outstanding Commercial Emmy in four years.
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