Media planning 'step change' to boost mail campaigns. New deals means mail activity can be planned alongside regional OOH, ...

Brands urged to wake up to new era of Brits 'flying solo'. Winning attention now requires more complex strategies and ...

Everest brings back 'icon'. 'Flight of the Feather' taps into nostalgia of the 1978 'classic' starring Ted Moult ...

Major travel brands sent packing over 'eco' ad claims. Thomas Cook, Loveholidays and DialAFlight hauled up for ...

Axa brings in Publicis Sapient to scale global AI strategy. Consultancy to build AI agents safely, securely and responsibly ...

L&G hires former retail chief to lead tech, da.ta and AI. Jamie Ovenden becomes group chief technology, data and innovation ...

Primark targets gym bunnies with trope busting blitz. Primark Form ads aim to show seriously great kit doesn't have to cost a ...

McCawley joins Decision Marketing as associate editor. Ian has been briefed to drive new content opportunities across the ...

Radio industry urges Govt to defer Freeview switch-off. Radiocentre warns significant costs of early shutdown could threaten many stations ...

McDonald's shake-up sees new head of CRM and loyalty. Calum Johns has been head of loyalty at Holland & Barrett since October ...

Grindr coughs up £26m for ad suit but denies liability. Case dates back to when Grindr was owned and controlled by Chinese conglomerate Kunlun ...

Stanley Tucci 'just too busy enjoying life' for Moretti ad. Spot starts with a production crew waiting for the celebrity to ...