Apple's 'Surprise and Shine' moment belongs to John Ternus

Apple Inc. AAPL holds its biggest event of the year Wednesday at 1 p.m. ET at the Steve Jobs Theater in Cupertino, and for the first time in 15 years, someone other than Tim Cook will run the show. The “Surprise and Shine” event marks the first iPhone launch under new CEO John Ternus,

Apple’s (AAPL) “Surprise and Shine” Event Tests Its Foldable iPhone Against Huawei and Xiaomi

Wall Street sees Apple Inc. (NASDAQ:AAPL) entering a significant hardware cycle ahead of its “Surprise and Shine" event streaming live on Wednesday, September 9, 2026.

Chart Of The Day: Will Apple Still Lead The Way?

Apple has been one of mega-cap tech’s standout stocks, beating the averages and the Magnificent Seven as a group. But will it still lead the way after this pivotal week? Read more here.

Louis Navellier’s Apple stock rating shifts massively ahead of ‘surprise and shine’ event

There’s also a changing of the guard at the top. Tim Cook officially stepped down as Apple’s CEO on September 1, handing the reins to John Ternus, a 25-year Apple veteran who has spent his career as the company’s SVP of Hardware Engineering.
Yahoo Finance

Where is Apple Inc. (AAPL) Headed According to Wall Street?

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Inc.

Apple’s $100 Billion Secret: AI Gets the Hype, Services Still Bring in the Money

The company’s September quarter revenue hit $102.5 billion, an 8 percent increase year over year, driven by record iPhone and Services sales. iPhone revenue grew 4 percent to $209.6 billion for the year, while Services jumped 14 percent to $109.2 billion.
CNBC

Apple raises MacBook prices across the board as M5 chips, new displays signal AI-first strategy

Apple rolled out new MacBook Pro and MacBook Air models with M5 chips, plus a revamped Studio Display lineup. The new Macs are more expensive, with MacBook Air prices rising by $100 and the 16-inch M5 Max MacBook Pro starting at $3,899. Wednesday could ...
Zacks Investment Research on MSN

Here is what to know beyond why Apple Inc. (AAPL) is a trending stock

Apple (AAPL) has been one of the most searched-for stocks on Zacks.com lately. So, you might want to look at some of the facts that could shape the stock's performance in the near term. Over the past month,
Inc.

After 49 Years, Apple Is Reportedly on the Verge of a Very Big Change

Apple will turn 50 years old next year—dating back to the original Apple Computer Company partnership launched in 1976, before becoming Apple Computer Inc. the following year. During that nearly half a century, there have been seven chief executive officers.