Hyundai’s new spokesperson debuts during tonight's NFL opener with a voiceover for ”The Mark of a Warrior,’ a Hope on Wheels ad depicting a child’s battle against cancer.
Hyundai’s new spokesperson debuts during tonight’s NFL opener with a voiceover for “The Mark of a Warrior,” a Hope on Wheels ad depicting a child’s battle against cancer.
Hyundai’s new spokesperson debuts during tonight’s NFL opener with a voiceover for “The Mark of a Warrior,” a Hope on Wheels ad depicting a child’s battle against cancer.
PepsiCo’s decision to move global media to Publicis Groupe from Omnicom—made without a formal pitch—will sting the U.S. agency holding company.
Fallon’s chief creative officer makes the case for distinctive work, tactile experiences and creativity without “overthink.” ...
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Career Journeys—Random House’s Sanyu Dillon on the power of good storytelling as a business leader
The president of Random House Publishing Group shares her career journey in a rapidly changing industry, and reflects on how good storytelling is necessary for strong leadership.
BarkleyOKRP won PetSmart’s creative and media business following a 4-month competitive review.
BarkleyOKRP won PetSmart’s creative and media business following a 4-month competitive review.
James frames culture’s impact and influence as an opportunity for brands to gain a broader understanding of consumers.
Gain says, “Sniff the difference” in spot with the endline “This is #HowWeHBCYOU.” ...
Director Niclas Larsson puts a disconnected family through an unusual evaluation in BarkleyOKRP’s spot.
The college musical celebrating disabled students earns the brand its third Outstanding Commercial Emmy in four years.
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