Hyundai’s new spokesperson debuts during tonight's NFL opener with a voiceover for ”The Mark of a Warrior,’ a Hope on Wheels ad depicting a child’s battle against cancer.
PepsiCo’s decision to move global media to Publicis Groupe from Omnicom—made without a formal pitch—will sting the U.S. agency holding company.
Hyundai’s new spokesperson debuts during tonight’s NFL opener with a voiceover for “The Mark of a Warrior,” a Hope on Wheels ad depicting a child’s battle against cancer.
Hyundai’s new spokesperson debuts during tonight’s NFL opener with a voiceover for “The Mark of a Warrior,” a Hope on Wheels ad depicting a child’s battle against cancer.
Fallon’s chief creative officer makes the case for distinctive work, tactile experiences and creativity without “overthink.” ...
The Giants running back appears with his rescue dog Duke as the NFL signs its first official pet food partner.
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Career Journeys—Random House’s Sanyu Dillon on the power of good storytelling as a business leader
The president of Random House Publishing Group shares her career journey in a rapidly changing industry, and reflects on how good storytelling is necessary for strong leadership.
BarkleyOKRP won PetSmart’s creative and media business following a 4-month competitive review.
BarkleyOKRP won PetSmart’s creative and media business following a 4-month competitive review.
Coca-Cola’s plans follow rival PepsiCo’s decision last week to move its global media business to Publicis. EL ...
James frames culture’s impact and influence as an opportunity for brands to gain a broader understanding of consumers.
Gain says, “Sniff the difference” in spot with the endline “This is #HowWeHBCYOU.” ...
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