Search intent is fracturing beyond informational, navigational and transactional. Two new studies show what AI Mode and AI ...

Learn how AI citation sources influence your brand's visibility in LLM outputs and what factors contribute to this dynamic.

Google Ads brings Local Customer Optimization to Performance Max and easier Store Sales measurement to help retailers drive ...

Google rolled out redesigned Search results in the EEA, reworking aggregator units and adding supplier units for hotel, ...

A UK news site's trending-query visibility collapsed after moving from .co.uk to .com, and the new domain didn't pick up what ...

John Mueller says Google's systems may still judge a site by its old low-value programmatic pages, and that showing value ...

Attribution reports look precise, but much of that data is modeled, not measured, and confusing the two can quietly ...

Common Crawl analyzed 584,107 llms.txt files and found most came from templates, many had no links, and some carried crawler ...

Six months into ChatGPT Ads, CPCs range from $3 to $22 across advertisers, but OpenAI still hasn't published benchmarks to ...

Harvard research scored 940 jobs on moral objection to AI. Search marketing came low down at 2.31 out of 7. What that means ...

Conflicting brand information can cause AI systems to retrieve outdated facts. Learn how to trace and correct the evidence ...

Google says Search Console AI reports are now worldwide, and John Mueller weighs in on recovery timing, markdown for AI ...